Module II "The Strategic Loop"

Download Module II Summary in PDF

It includes 28 minutes of interactive training—at your own pace—plus 7 downloadable PDF documents, with a total estimated reading time of 46 minutes. 

This module focuses on the first two processes within the Strategic or Planning category: gathering Information and setting Objectives. 

You’ll discover why relevant and reliable information is essential, how it shapes your strategy, and how to collect it using a systematic and repeatable method. 

We explore how to set objectives by distinguishing between their reptilian and rational drivers, assessing their emotional relevance, and ensuring they’re clearly defined using the SMART framework. 

We also introduce essential negotiation terminology—such as BATNA, ZOPA, reservation value, interests, and options—enabling you to speak the language of professional negotiators.