Self-study course "The White Model" of Neuronegotiation

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Discover a Revolutionary Approach to Negotiation. Experience over three hours of interactive training—at your own pace—and access 61 downloadable PDF tools, with an estimated seven hours of reading to deepen your learning. 

The White Model transforms how we understand negotiation. Rooted in the latest neuroscience, it works with unconscious processes and introduces a structured system that distinguishes between strategic, tactical, and self-negotiation. This clear, intuitive model is designed to be easy to memorize and powerful to apply. 

For the first time, a universal negotiation framework is available. Whether you're negotiating a contract, a salary, or a team decision, the White Model provides a practical roadmap that fits any context. It's especially effective for training, coaching, and real-world application. 

We’ve built this method by combining the best minds in the field. From the logic of the Harvard Method to the emotional triggers of Neuromarketing (Renvoisé & Morin), and the groundbreaking work of Goleman, Kahneman, Tversky, Cialdini, Chomsky, Dilts, Taleb, Robbins, and more—we've brought it all together while adding our own innovations. 

This is negotiation redefined for the 21st century. Forget outdated techniques. The White Model breaks with traditional training and opens the door to a smarter, science-based way of negotiating—flexible, intuitive, and profoundly effective.